B.T.S. – “Why Dontcha Call Me No More”
Singer-songwriter YahZarah created a music video for her single "Why Dontcha Call Me No More."
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B.T.S. – “Why Dontcha Call Me No More”

This past April, soulful singer YahZarah teamed up with director Matt Koza for a multi-location music video shoot for the lead single on her latest LP, The Ballad of Purple Saint James.

YahZarah
 (born 
Dana 
Nicole 
Williams)
 is 
a 
classically
 trained
 R & B 
singer‐songwriter
 based
 out 
of 
Durham,
 NC.
 
Her 
stage
name, 
a 
dedication 
to 
her
 grandmothers
 Yah 
and 
Sarah, 
roughly
 translates
 to 
"Queen
 Mother 
is 
the 
brightest
 star" in 
Arabic.


Born
 and 
raised
 in 
Washington 
DC, 
YahZarah
 started
 singing
 at 
the 
age 
of
 7
 in 
her
 church
 choir.
 Her
 love 
for 
performance
 began
 after 
winning 
a 
youth 
talent 
search
 at
 the 
Kennedy
 Center 
at 
age 
10. 
After
 years
 of
 honing
 her
 talent 
in 
churches,
 talent
 shows
 and 
local 
concerts,
 she 
entered 
high 
school
 at
 DC’s
 prestigious
 Duke 
Ellington
 School
 of
 the
 Arts.
 
Upon 
graduation 
in 
1997,
 she
 was
 accepted
 to 
North
 Carolina
 Central
 University
 in 
Durham 
on 
a 
full
 scholarship
 to 
the 
school’s
 jazz 
program.
 In
 1998, 
she
 left
 NC
 Central
 and
 began
 touring
 as
 a
 background
 singer 
for 
Erykah 
Badu. While 
touring,
 YahZarah 
contributed
 background
 vocals 
and 
vocal
 arrangements to Badu's platinum-selling "Mama's Gun" LP. In 2001, she left the Mama's Gun tour and went on to pursue her solo career.

Bio via theforeignexchangemusic.com

Production locations included Philadelphia's famous Silk City Bar Diner & Lounge and the campus of Drexel University. DeanMark photographer Stephen Stewart was behind-the-scenes with the cast and crew, documenting every step of the process.

"YahZarah is a singer who always turns heads. No one expects such a powerful voice to emanate from a relatively small woman. She truly takes away your breath. The video concept was a homage to the 80s cartoon series 'Jem and the Holograms' and included great chroma key work and choreographed dance sequences. Kudos to YahZarah, Director Matt Koza, Executive Producer Aimee Flint, and the rest of the cast and crew."

Please check out the final product.